The browser you are using is too old for our website. Please visit www.aptaclub.co.uk from Chrome and you will be able to browse normally.

View our ranges

Discover creativity

Daydream believer

Encouraging their developing imagination

The foundations of creativity are laid in our early years. Find out how you can feed their imagination through play. Music and creativity go hand in hand. Learn how playing tunes to your toddler will inspire them to express themselves.

Discover more aboute creativity

Explore fun ways to help your toddler show their personality and stretch their imagination.

Kids Crafting Together

7 fun creative projects for little crafters
Baby Feeding Mother

How to help your toddler discover new foods
Sensory Activities For Toddlers

10 mess-free sensory learning activities to try at home
Toddler Hiding Under Blanket

8 ways to support your toddler's creativity
Aptamil Growing Up Milk GUM Range

Discover Aptamil Growing Up Milks

Suitable for toddlers from 1 year as part of a varied, balanced diet.

Learn more
  1. Aptaclub home
  2. Products
  3. The Science of Play
  4. Discover creativity

Your privacy is important to us and therefore we would like to explain how we use cookies on this website. With your consent, we will use cookies to measure and analyse how our website is used (analytical cookies), to tailor it to your interests (personalisation cookies), and to show you relevant advertising and information (targeting cookies) we think you will like. For more information please read the cookie statement.

Privacy Settings

You can choose your preferences anytime for cookies and tracking. For more information please read our cookie policy.

  • Strictly necessary

    They are necessary for the website to function and cannot be switched off. They are usually only set in response to actions made by you which amount to a request for services (setting your privacy preferences, logging in, filling in forms, etc.). You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.

  • Analytical cookies

    They allow us to count visits and traffic sources, to measure and improve the performance of our site. They show us which pages are the most and least popular and how visitors move around the site. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

  • Personalisation cookies

    They enable website’s enhanced functionality and personalization. They may be set by us or by third parties whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

  • Targeting cookies

    They may be set through our site by our advertising partners, to build a profile of your interests and to show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

Accept all
Reject all Modify my choices